Weekly Upgrade: Cheaper Than A Couple Lattes and Better For You

This week, we started working on the form pages that will be filled in when free trial families convert to a paid subscription. (Remember, our Charter Families don't need to worry about this, but we welcome your feedback on design and pricing - see below.)

Subscribe to FamZoo Form

When a free trial member clicks on the Subscribe Now link, they'll see the following initial form:

(Click to enlarge)

As you can see on the screen shot above, we've settled on a subscription price of $5.99 per month per family. For a family of four, that works out to around $1.50 a month per member. It's cheap, but it isn't free, which is what a lot of folks have come to expect on the Internet. A free approach would require us to plaster the site with a bunch of ads and affiliate links. As we alluded to earlier, encouraging a bunch of impulse buying to fuel our business just isn't consistent with teaching kids how to moderate their spending. We'd rather cater to a smaller audience of paying customers and stay true to our mission. We will be providing a generous free trial period so families can adequately assess the value before committing. And, we'll make it easy to cancel at any time.

We welcome your thoughts and opinions...

Miscellaneous

One of the minor things we fixed this week was the ability to just hit Enter on your keyboard to add an item to a checklist (instead of having to use the mouse to click on the Add Item button - which you can still do). You can see an example of the dialog we're talking about here:

(Click to enlarge)

Yeah, it's minor, but sometimes it's the little things that make all the difference.

Oh, and now is a great time to create your Holiday Wish list (like the one above) and share it with the family. You can even set it up to send a text message to the rest of the family whenever you add an item - just for that little extra prodding!

Have a great Thanksgiving!

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